Thursday, May 6, 2010
Scam Warning.
This just happened to me. I got an unsolicited phone call from a marketer offering to teach me the ropes for free if I just give them a good testimonial for their website. Then the guy said I could choose different levels depending on how aggressive or conservatively I want to make money. $10,000, $12,000 or $14,000. Just put it on my credit card and I'd earn back all that money in 6 months, guaranteed. So, I'm "actually not spending any money at all", and I'm "not buying anything, it's an investment". I ended the call, stalled for time, googled the guy (not good reviews) and he kept calling over and over a dozen times till I answered and told him I didn't want to participate in the program. He then began insulting me, much like he did in his first phone call. How can these people live with themselves? Anyway, if you'd like to know who this particular marketer is, email me. But with Chris Malta's tips in these videos you should be able to spot them pretty easily.
Learn to Spot Scams.
If you're like me and are genuinely looking for information on how to start a legitimate online business, you're finding endless guru's trying to sell you their "secrets". It's overwhelming the amount of sales pitches I'm confronted with daily. My inbox is literally flooded with emails from lists that I've opted-into in my quest for information, but really the amount of sales pitches is maddening. They can be very persuasive. I appreciate Chris Malta's work in getting the word out about how to not fall for a scam.
If you're looking to open an ecommerce website or online store the Niche Blueprint course is very thorough, step-by-step with very helpful software included to help find and evaluate what niches would be profitable and worth your time. There is also a forum where other members ask or answer questions and share their experiences. These guys are the real deal. They offer real advice, they're not looking to scam you out of your money. They want to provide true value and a quality product. I was really impressed with the course.
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Niche Marketing Success
You can achieve niche marketing success much more quickly if you have a solid plan. Narrowing the number of people you market to may seem counter-intuitive at first. After all, conventional wisdom says you want to reach the largest number of people possible in order to get sales. However, this strategy could limit your income.The Internet is a big place and there are thousands of people competing with you. If you just focus on broad categories of people, such as adults or homeowners, you'll probably get lost in the vast sea of other people promoting to this same enormous group. However, by narrowing your focus, you'll get traffic that's much more likely to convert. For example, instead of focusing on people with pets, focus on cat owners who want to feed their pets a natural diet, or dog owners who want to buy sports-themed clothing for Fido and Spot. If you can find a niche that's looking specifically for the product you're promoting, and if that hasn't got a lot of competition marketing to it already, your chances of making sales will go up a lot higher.
The more narrow you can make your promotional focus, the better you'll do. Your websites may not get as many clicks as you're used to seeing, but those clicks will be far more valuable to you. With niche marketing, you'll see your conversion rates go up and your bank account swell. All it takes to use niche marketing to increase your earnings is a little time to research which niches are potentially the most profitable. Then, you can tweak your campaigns to focus on your chosen niches and watch the money roll in.
